Pro snowboarder, Jesse Paul, was named Mountain High’s new Marketing & Action Sports Manager this week. In his new role, Jesse will oversee the resort’s marketing and communications plus be active in the resort’s terrain park development. In addition, he will be creating new events, generating sponsorships, and working to increase diversity in the winter sports industry.
Says Jesse Paul, “My goal is to optimize Mountain High’s potential and create a place where guests can grow, have fun, and progress quickly.”
Jesse’s snowboarding career began in Maple Grove, Minnesota, at a small, state-run park called Elm Creek. As a teenager he worked at the resort’s rental shop, designed its terrain features and taught snowboarding on the side. The park was his passion though and, as a teenager, he would ride every day shooting photos and videos that would eventually put Elm Creek on the map. Not long after, Jesse began competing…and winning!
At age 20, Paul began traveling in order to film and compete in as many events as possible. In 2017, he took home a Bronze Medal in the X-Games Real Snow Video Contest, then had an explosive 2019 winning both Hot Dogs & Hand Rails at Bear Mountain and the X-Games’ Snowboarding Rail Jam.
While continuing to compete, Jesse is putting his creativity to work in Mountain High’s terrain park, developing a new video series, and helping to attract more pros.
Says Paul, “This is a great opportunity for me to develop my ideas and enact my creative potential, both on and off the mountain. I want to make Mountain High both a more inclusive and exciting place where everyone feels welcome.”
Mountain High is proud to name Jesse Paul the newest member of its team.
Says Karl Kapuscinski, President and CEO, ”We are extremely excited to have Jesse Paul join our team. His energy, passion, and global-view of the snow sports industry is going to be infectious here at Mountain High.”
For more information, please contact John McColly, Vice President of Sales and Marketing, at (760) 221-3945 or firstname.lastname@example.org. Follow Mountain High Resorts on Instagram @mthighsnow, Twitter @mthigh and Facebook.
Mountain High Resorts is Southern California’s closest winter destination located just 90 minutes from Los Angeles and Orange County. The area consists of three separate mountains (East Resort, West Resort, and North Resort) and offers a wide variety of lifts and trails, a world-class terrain park, an outstanding winter sports school and three Yeti’s Snow Parks. Night skiing and snowboarding are available seven nights-a-week peak season and snowmaking covers more than 80 percent of the slopes. Mountain High traditionally operates from mid-November to mid-April. Visit www.mthigh.com for more information. Mountain High is an equal opportunity service provider operating under an Angeles National Forest special use permit.
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